46: Make your CEO Famous with Jon Tsourakis

Jon Tsourakis is the President and Chief Revenue Officer at Oyova, a national marketing and application development agency. He is also the founder and president of Central Comp, an ancillary services provider helping TPAs and self-insured employers offer the best care at the best price. We talk about digital marketing strategies, personalizing marketing campaigns, and consistently creating value for your customers.

 

Timestamps

[01:02] Jon’s entrepreneurial journey

[01:56] How to overcome post-merger integration challenges

[04:23] Jon’s experience with management blueprints

[05:20] Implementing EOS for healthy business growth

[07:20] Practical tips for growing a successful business

[09:01] How to get your business in front of potential customers

[10:34] Managing and leveraging social media use for your business

[12:45] The best business marketing strategies in 2021

[15:04] The future of marketing; predictions and trends for 2021 and beyond

[16:40] How to effectively personalize your marketing campaigns

[17:45] Leadership and team-building

[20:05] How to strategically scale your sales process

[25:40] How to find and target your social media audience

[26:45] B2B marketing strategies for small businesses

[31:15] Pros and cons of inbound marketing

[34:07] How to consistently create value for your customers

 

Links and Resources

Jon’s LinkedIn

The Digital Mastermind Group

Jon’s Website

Steve’s New Book: Buyable

Steve’s blog

Complete the Buyability Assessment

https://StevePreda.com