Podcast: Play in new window
Sharehk Shaikh, the founder of CleverX, the audience discovery platform for market and product research teams, and the co-founder of Reflow AI, a company that provides AI agents to build and run your HR tasks and workflows. We discuss about the importance of understanding customer needs and building a complete solution, the Create Familiarity Framework, the MVP fallacy and the vision for Reflow AI
[00:00] Sharekh’s entrepreneurial journey
[02:40] Importance of creating a product that solves a problem
[09:07] Sharekh’s Create Familiarity Framework
[12:04] How can startups effectively build awareness and familiarity for their products?
[19:15] Understanding Customer Pain: The Key to Startup Success
[20:54] Sharekh’s reservation about lean startup and MVP’s
[23:29] MUP versus MVP
[25:02] Vision of Reflow AI
[26:34] Parting Thoughts
Links and Resources
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- Steve and Greg Cleary’s Book Pinnacle: Five Principles that Take Your Business to the Top of the Mountain
- Work with Steve – Stevepreda.com
- Connect with Steve on LinkedIn
- Sharekh’s LinkedIn
- Cleverx.com
- Reflow.ai