Podcast: Play in new window
Dan Roam is a creative director, visual storyteller and bestselling author who helps businesses tell their best stories, solve complex problems, and navigate change through visual storytelling. We discuss the power of visual storytelling, how to clarify your own thinking, and ways to tell a story with ten emotional turns.
Time Stamps
[00:40] Dan’s entrepreneurial journey
[04:16] The power of visualizing concepts
[06:12] Why visual storytelling is better than narrative storytelling
[10:15] How to draw pictures that describe your strategic ideas
[13:02] What is the visual decoder?
[18:47] How to draw a “When” picture
[20:30] Dan’s book: The Pop-Up Pitch and what it’s all about
[23:33] The history of the hero’s journey
[27:21] The type of pitch that is guaranteed to work
[29:21] Telling your story with 10 emotional turns
[33:24] What makes storytelling so effective?
[35:55] Parting thoughts
Links and Resources
Steve and Greg Cleary’s Book: Pinnacle: Five Principles that Take Your Business to the Top of the Mountain
Work with Steve – Stevepreda.com
The Back of the Napkin (Expanded Edition): Solving Problems and Selling Ideas with Pictures by Dan Roam
The Pop-up Pitch: The Two-Hour Creative Sprint to the Most Persuasive Presentation of Your Life by Dan Roam